UAE Investors Eye India’s OTT market

New Delhi [India], March 28: India’s video streaming audience numbers over 547.3 million as of August 2024. The cheaper internet has propelled the OTT users to a record high. While active paid subscriptions are not making much advancements, smartphones remain the dominant choice for online video consumption, with 97% of […]

Rusk Media and Amazon MX Player Announce Launch of Battleground, India’s Groundbreaking Fitness Reality Show

Mumbai (Maharashtra) [India], March 27: Get ready for an adrenaline-fueled showdown as Rusk Media, in collaboration with Amazon MX Player, proudly presentsBattleground. This groundbreaking new reality show is all set to take the nation by storm, offering 16 contestants a shot to be India’s next fitness superstar. Battleground—a high-energy fitness […]

Girl Effect launches ‘#SacchaPyaarKyaHaiYaar’ Campaign with Hamza Syed and Prashasti Singh

New Delhi [India], March 25: Girl Effect India, the global non- profit working with and for girls and women, has launched Saccha Pyaar kya hai yaar – a groundbreaking digital campaign reshaping youth perspective on love, respect, consent and gender roles and expectations.Hosted on its youth-facing channel Chhaajaa,   and rooted in audience […]